NIKEBIZ : NIKE RESPONSIBILITY

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Nike Responsibility

Nike sees corporate responsibility as an integral part of how we can use the power of our brand, the energy and passion of our people, and the scale of our business to create meaningful change.

The opportunity is greater than ever for corporate responsibility principles and practices to deliver business returns and become a driver of growth, to build deeper consumer and community connections and to create positive social and environmental impact in the world.

 

Photo: Nike European Distribution
Center at Laakdal

In partnership with the World Wildlife Fund (WWF), NIKE, Inc. is part of an alliance called Climate Savers with other leading global corporations supporting global action on climate change. Nike is committed to supporting a new energy future for our nation and the world. By 2010, Climate Savers companies will have collectively reduced 50 million tons of CO2 emissions over a decade of action, alone.

Nike was recognized for leadership in climate change from the WWF in 2007 for reducing its annual CO2 emissions to 18 percent below its 1998 levels. The company is committed to building awareness of the impacts of climate change and lending its voice to the call for urgent global action.

As the world moves into the historic climate talks and negotiations in Copenhagen in December, Copenhagen is a time to express hopes, resolve, and step up to a leadership role in building a movement for change, like nothing the world has ever seen.

View the Climate Savers Campaign Video
FEATURES

Nike and PopTech Partner to Launch "PopTech Labs"

Leading researchers and policy makers collaborate on new incentives for innovation.
This is the first Lab to explore the future of ultra-green “closed loop” materials.

Click here to learn more

At Nike, CR=
Sustainable Business +
Innovation

Letter from Hannah Jones, VP of Nike Sustainable Business + Innovation on
Nike's continued commitment to corporate responsibility.

Click here to read Hannah's letter


Nike Responsibility
FY05-06 CR Report

Reporting provides information about Nike’s corporate responsibility performance and strategy. Corporate responsibility must evolve from being seen as an unwanted cost to being recognized as an intrinsic part of a healthy business model, an investment that creates competitive advantage and helps a company achieve profitable, sustainable growth. Nike’s long-term corporate responsibility goals are broadly embedded into our business.

Click here to learn more